Matthijs de Ligt on possibility of joining Virgil Van Dijk at Liverpool: ‘It could happen’

Ajax starlet Matthijs de Ligt has refused to rule out the possibility of linking up with Dutch international defensive partner Virgil Van Dijk at Liverpool.

Ajax prodigy

de Ligt, a 19-year-old central defender, is widely-regarded as one of, if not the finest young talent on the planet.

Despite his tender years, the gifted stopper has already established himself as a regular at both club level with Ajax, and on the international stage with the Netherlands.

de Ligt’s combination of physique, athleticism, aggression, reading of the game and ability with the ball come together to form the package of a complete, modern centre-half.

In fact, so impressive has the Dutchman been during the early years of his fledgling career, that he was last year named both Ajax’s youngest ever captain, and the first ever-defender to win the Golden Boy award.

| GOAL! |

There’s a reason Matthijs de Ligt has plenty of suitors around Europe’s big leagues…

He’s just put Ajax 3-1 up with this… 👇 pic.twitter.com/CEQ8PxCwAx

— Eleven Sports (@ElevenSports_UK) December 2, 2018

de Ligt in-demand

As such, it has come as little surprise to see more-or-less all of European football’s top clubs named as admirers of de Ligt’s talents.

Of the clubs to have been touted as potential destinations for the gifted teen, BarcelonaManchester City and Juventus have been the most heavily-linked, with the favourites to actually secure a deal for the stopper seemingly changing by the hour.

Matthijs de Ligt during the UEFA Europa League quarter-final first-leg between Ajax Amsterdam and FC Schalke 04s. Photo by Dean Mouhtaropoulos/Bongarts/Getty Images.

‘It could happen’

Another of the clubs to have been named as a possible landing spot for de Ligt have been Premier League giants Liverpool.

Former Dutch international Rene van der Gijp even urged his fellow countryman to push for a move to Anfield during an interviw with Voetbal Primeur last month, revealing his excitement over the potential prospect of de Ligt joining forces with Virgil Van Dijk on Merseyside.

Rene van der Gijp (On pairing up Van Dijk & De Ligt at #LFC): “It would be great for Dutch football if those two defenders can play alongside each other for five to six years. Then you are getting the best centre-back pairing in Europe.”

Via: @VoetbalPrimeur pic.twitter.com/PCPatZ0bOY

— LFC Transfer Room (@LFCTransferRoom) February 15, 2019

As such, speaking in an interview with Goal.com yesterday, de Ligt was questioned on the possibility of making the move to Liverpool come the summer.

And fans of the Reds will no doubt be enthused by the prodigious stopper’s response, with de Ligt having refused to rule out the possibility of joining Dutch international compatriot Van Dijk at club level:

‘Virgil (van Dijk) is a player who has experience in the top leagues.’

‘Of course, you would want to learn from him. It’s very helpful playing alongside him in the Dutch team.’

‘It could happen (De Ligt joining him at Liverpool). He plays for Liverpool, a good club, but I’m not focused on them. I focus on Ajax and then I’ll see where I end up.’

De Ligt dropping Liverpool hints like… 😲 pic.twitter.com/kz5XlY7HGH

— Goal (@goal) March 8, 2019

Liverpool U23s boss Critchley on Alex Oxlade-Chamberlain’s fresh concern: ‘Hopefully it’s nothing serious’

Everton & Liverpool linked with move for Real Sociedad’s Diego Llorente

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New Testpilot Social Media Accounts Suggest More Permanent Alias For Deadmau5

For the longest time, Deadmau5‘s testpilot techno alias has been something that he’s pulled out only on select occasions. But, as the alias has seen a comparably larger festival presence in the past year or so, it seems that it is becoming more of a regular fixture for the artist.

This presumption is reinforced by the fact that various social media accounts have just been registered for testpilot on Facebook, Twitter and Instagram: @toliptset.

Mau5trap actually tweeted out the new handle with a photo of the (presumed) new testpilot logo/avatar and captioned it “Friday,” suggesting we may even get an official release from this alias tomorrow.

Stay tuned to find out more!

friday [@toliptset] pic.twitter.com/XTTAFF2sD4

— mau5trap (@mau5trap) March 6, 2019

 

Photo via Rukes.com

This article was first published on Your EDM. Source: New Testpilot Social Media Accounts Suggest More Permanent Alias For Deadmau5

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10 Strategies for Improving Creative Thinking and Having Time To Do It

cmart29 / Pixabay

Most tasks need a minimum of some degree of imagination, however enhancing creativity isn’’ t the like enhancing your raw efficient output. You might have the ability to master some standard performance practices , like getting rid of disruptions and interruptions, however even if you’’ re focusing solely on the issue in front of you, you can’’ t summon the imagination essential to fix it by large force of will.

Fortunately, there are some methods that can assist you be more innovative, both in the minute you require that imaginative increase and in your total life. Eventually, higher, more versatile imagination will assist you achieve your duties quicker—– and more effectively.

.The Need for Improving Creative Thinking.

Even if you wear’’ t feel your function needs imagination, imaginative motivation can assist you in several methods:

.Imaginative applications. There are some apparent applications for enhanced imagination. If you’’ re accountable for developing sites, developing brand-new item concepts, or any other jobs that need some degree of fundamental imagination, it pays to be able to believe in unique methods. You’’ ll create originalities quicker, and will wind up with greater quality work .Fixing Any issue that requires to be resolved can be fixed more effectively if you’’ re believing artistically. If you ’ re not able to fulfill a due date you assured your customer, believing artistically might assist you find an alternative option—– or at least come up with a technique for how to notify your customer. You can likewise utilize innovative issue resolving to much better browse individual disagreements, or enhance logistics.Preventing burnout. Believing artistically can assist you prevent burnout. Doing your task in brand-new, intriguing methods, and thinking of your environments in distinct methods can keep you mindful and taken part in your duties. you can calendar to stop procrastination

Has There Been a Proven Method to Stop Procrastination?

.Why You Can’’ t Force Creativity.

Unfortunately, imagination isn’’ t something you can require . The more difficult you believe about an issue that needs an innovative option, the more annoyed you’’ ll most likely get– and the more you’’ ll get from a possible service. Imagination is the outcome of a number of connecting aspects in your environment and in your own mind, needing relaxation, unique input sources, and distinct idea patterns. Attempting to brute-force a brand-new discovery isn’’ t going to work. Rather, you require to structure your environment and enhance your routines to motivate imagination naturally.

.Sources of Creative Inspiration.

Rely on these possible sources of motivation to believe more artistically in your every day life:

.You can likewise promote your acoustic sense by placing on the ideal kind of music.

For the many part, music can assist you focus and end up being more efficient , however the category and nature of the music you pick does matter. For lots of people, lyric-heavy music is more disruptive than calming, and if you play music that falls outdoors your individual taste, you’’ ll wind up disliking it. Rather, select music you personally choose, and preferably, some tunes with imaginative and abstract touches. Keep it dipping into a low- to moderate-volume throughout the day.Abstract art.

Let’’ s turn our attention to our visual sense. Gazing at a computer system screen, or taking a look at the issue you’’ re attempting to resolve isn ’ t going to assist you believe in brand-new, imaginative methods. Rather, it’’ s better to concentrate on something that motivates something various. This Hang some abstract art on the walls of your workplace and look at it whenever you require to believe and decompress up some originalities. Attempt not to consider it excessive; simply let your mind roam while you concentrate on it.Important oils.

One of the very best methods to promote imagination is to expose your senses to brand-new experiences. You can begin by utilizing various organisation necessary oils to promote your olfactory sense. Various aromas are declared to have various results; for instance, lavender is connected with relaxation.Scientific proof on these impacts differ, however something is specific; surrounding yourself with a enjoyable and/or intriguing aroma can change your environments and present more novelty into your environment. Select a handful of necessary oils you like and keep them close by, then pick one or cycle through them when you’’ re in requirement of relaxation or something brand-new in your environment.Shower More.

There’’ s a factor it ’ s cliché to believe up brand-new, innovative concepts in the shower . It ’ s since there ’ s absolutely nothing to sidetrack us and absolutely nothing to inhabit our attention; rather of focusing tough on an issue or getting drawn in various instructions, we tend to “ zone out ” as we ’ re surrounded by the ambient sound of falling water. Appropriately, among the very best methods to believe more artistically is to take a break. Leave whatever you ’ re dealing with, and provide yourself area. Your subconscious mind will continue dealing with the issue even if you ’ re not concentrating on it, and you might wind up with your “ eureka ” minute as quickly as you leave. Exercise. Similarly, attempt getting some exercise, and wear ’ t listen to music or podcasts while you ’ re doing it. Exercising is a sort of break; you won ’ t need to believe too difficult about what you ’ re doing, so your mind will do not hesitate to’roam. In addition, you ’ ll promote the circulation of endorphins and’alleviate tension, so you can believe more plainly and work more proficiently when you go back to the job at hand. For much more advantages, attempt running, strolling, or cycling to someplace you ’ ve never ever been previously– which occurs to accompany our next suggestion. New environments. When you ’ re stuck in the same cubicle exact same office, #ppppp> It ’ s hard to believe artistically. Improving creativity is triggered by unique experiences, so it ’ s essential to look for brand-new environments regularly. Choosing a walk around the block might be enough to get those innovative juices rolling, however it ’ s even much better to go to a brand-new coworking area , a brand-new café, or elsewhere you ’ ve never ever been previously. Even altering the workplace furnishings around might suffice to offer you some limited advantages. Concept networks.

If you put on ’ t understand where to begin fixing the issue, you can conceptualize utilizing a concept network.Take a paper’, make a note of the main concept, style, or issue you ’ re attempting to conceptualize around, and circle it. Draw lines to other terms, principles, or subtypes that you associate with this core idea. Map those to a lot more associated terms, and so on. In simply a couple of minutes, you ’ ll have a physical map of the principle, which you’can utilize to direct your thinking and think about pocket ideas you may have ignored. Proper timing.

Some individuals are naturally more imaginative and moreefficient at specific times of day. If you ’ re regularly operating at a time you’feel slow or braindead, you ’ re basically losing your time . Early morning individual? Attempt to do your imaginative operate in the early morning. Enhance your schedule for more night work if you choose nights. You can likewise utilize timing to help with innovative workouts, like setting a timer and composing as lots of concepts as you can prior to time goes out. Other voices and point of views.

We frequently have a hard time tobelieve artistically since of the constraints of our own We see things from just one perspective, which avoids us from “ believing outside package. ” To solve this, you require to talk “to other individuals and get their point of views. If you ’ re attempting to resolve an issue, talk with other individuals handling the exact same issue, and even much better, talk with somebody completely got rid of from the issue– they might see it in a various method, and one that lights up the real origin of the issue. Sleep.

You require to be well-rested to achieve your finest thinking, and some proof recommends that sleep is a important chance for our minds to create brand-new connections . If you ’ re stuck on a difficult issue, think about taking a brief nap, and if you discover yourself requiring to believe up brand-new, imaginative services regularly, pay attention to your sleep practices. Goal to get the advised 7 to 9 hours of sleep every night, and keep a constant sleep schedule while you ’ re at it.

 determining performance in the work environment

. Bonus Offer Tips for Improving Creative Thinking.

You can likewise see much better outcomes by embracing the following:

. Be alright with bad concepts.

You won ’ t get anywhere if you ’ re pursuing the “ ideal ” concept andyou decline to endure anything else. Be fine with bad concepts; if you keep creating brand-new product”, ultimately, you ’ ll discover a rough diamond. Believe like a kid (or an amateur ).

Change your viewpoint by deliberately believing like a kid, or an amateur who has no concept what to make from this subject; it can brighten brand-new measurements of the principle you wouldn ’ t normally think about. You put on ’ t need to do this alone. Think about crowdsourcing the conceptualizing procedure. Ask individuals in your instant area to assist you believe up originalities, or by utilizing an online platform. Utilize a study on social networks to collect special viewpoints and viewpoints from another location. Diversify your methods.

Most significantly, keep in mind that imagination is everything about novelty. You won ’ t be able to believe up anything brand-new if you utilize the exact same techniques and the exact same techniques over and over. Mix things up from time to time, and try out brand-new angles.

You ’ ll be astonished just how much time you can conserve and just how much more powerful your concepts will end up being as soon as you discover how to believe more artistically– without straining yourself at the same time. These techniques won ’ t work similarly well for everybody, however if you alter your routines and begin working brand-new techniques into your rotation, you ’ ll likely see outcomes.

.

The post 10 Strategies for Improving Creative Having and believing Time To Do It appeared initially on Calendar .

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How to Sell on Instagram: A Stories Strategy That’s Generated ‘Hundreds of Thousands’ in Sales

This post belongs to our Instagram Marketing Strategy series . The series supplies you with actionable insights and lessons on how companies are utilizing Instagram. Next up, Jay Perkins shares how Kettlebell Kings has actually utilized Instagram to create ‘‘ numerous countless dollars ‘in income.

.

“We all had what I think you call ‘‘ genuine tasks’,” Jay Perkins informed me.

Back in 2013, Jay operated at Bigcommerce, an e-commerce software application service provider where he found out about what it requires to have an effective online service.

But Jay might just keep back his entrepreneurial aspirations for so long.

After subjugating organisation concepts for a year-or-so, Jay and his 2 company partners chose to start and introduce an online shop of their own.

Fast-forward to 2018 and Kettlebell Kings is a leading kettlebell devices provider based in Austin, Texas, producing mid seven-figures each year in profits —– with much of its brand-new service coming straight from leads produced on Instagram.

.‘‘ Most of our most significant offers and organisation advancement relationships have actually come through Instagram’.

There was a time, when Kettlebell Kings initially began, that Google AdWords projects and an engaging complimentary shipping deal —– “the very first of its kind in the kettlebell area,” Jay stated —– were its primary marketing strategies.

Yet as the business grew, social networks took control of as the # 1 method to produce brand-new service and Instagram is now Kettlebell Kings most effective marketing and acquisition channel.

” On average we get 400-600 leads weekly from social networks, with half originating from Instagram,” Jay informed me over e-mail.

When it pertains to income produced straight from Instagram “it would remain in the numerous thousands,” he exposed (Kettlebell Kings utilizes Hubspot to track its conversions).

But Instagram hasn’t simply assisted Kettlebell Kings to produce one-off sales to customers, it’s likewise an essential channel for service advancement.

Jay discussed:

” Most of our greatest offers and organisation advancement relationships have actually come through Instagram —– we have actually even signed handle nationwide health club chains from leads created on the platform.”

Instagram didn’t end up being a lead generation goldmine overnight. It took a great deal of work.

.‘‘ We’re really rigorous on the posts that enter into our feed’.

The initial step to an effective Instagram marketing method is producing material for your Instagram feed that your audience wishes to engage and see with.

In the Instagram feed, Kettlebell Kings concentrates on sharing instructional material and exercise examples —– this technique has actually assisted it to generate an audience of over 79,000 fans. It likewise reposts images and videos from clients and this user-generated material angle has actually caused the hashtag #kettlebellkings being utilized more than 20,000 times on Instagram.

.Secret takeaway: User-generated material.

” Back in 2016, we began to welcome user-generated material for our Buffer Instagram account. In the very first year, this technique assisted our account grow by nearly 400% –– 4,250 to 21,000 fans. Now we have more than 40,000 fans.”

Brian Peters.Digital Marketing Strategist.

” We’re really stringent on the posts that enter into our feed,” states Jay. For a post to make it to Kettlebell Kings’ Instagram feed, the material needs to:

.Feature excellent usage of a Kettlebell Kings item ✅✅ Show excellent kind (when utilizing the kettlebells) ✅✅ Provide a lots of worth to the audience( assisting them to discover something brand-new, enhance their strategy) ✅✅

But with stories, Jay thinks there’s more liberty to publish less-polished material at a greater frequency.

Kettlebell Kings can likewise repost and include more of its clients utilizing stories than it can within the feed. “We can repost 10-12 clients who tag us every day through stories,” states Jay. Being reposted by the Kettlebell Kings account is fulfilling and extremely appealing for those included and it likewise motivates a growing number of clients to share their material on Instagram.

Here’s how that method plays out……

Within the Instagram feed, you may see a video of a perfectly-executed kettlebell exercise:

Or a shoppable, premium picture of a Kettlebell Kings item:

Then on Instagram Stories you may see a Kettlebell Kings consumer exercising:

But how does this all equate into leads and profits?

.Instagram Stories: The lead-gen trump card.

Now we move onto the conversion focused part of this technique.

Here’s how Kettlebell Kings drives numerous leads each week straight from Instagram.

.1. Share interesting material to stories.

First, Kettlebell Kings will share material to Instagram Stories . Frequently these posts will be exercise examples or reposts from clients:

On typical these stories will be seen by around 10 percent of Kettlebell Kings’ fans, in some cases as much as 15 percent if there’s a CTA in a feed post to ‘‘ check out stories’.

. 2. Consist of swipe up CTAs to drive traffic to a landing page.

Next, Kettlebell Kings will consist of a CTA to ‘‘ Swipe Up ‘for exercise examples or more material within among its stories posts:

( If you wish to produce easy Stories graphics like this, we develop Stories Creator to assist you do simply that. It’s complimentary and no signup is needed.)

.Author’s note:.

The Instagram Stories ‘‘ Swipe Up ‘function is now offered to all Instagram organisation accounts with 10,000 fans or more.

If you do not rather have 10,000 fans, here are some resources to assist you grow your account:

10 Proven Tactics To Grow Followers and Engagement A Complete Guide to Instagram Marketing: The Playbook That Drives Results 9 Powerful Time-Saving Tips to Help Grow Your Brand on Instagram Ash Read.Handling Editor.

Once an audience swipes up, they will be required to a landing page or a short article where they can learn more about a subject and enter their e-mail address for more special material:

These pages tend to transform visitors to email addresses at around 25-45 percent, depending upon the traffic source. 100 gos to would create in between 25 and 45 brand-new leads, on average.

.3. Produce customized e-mail streams for each landing page.

Finally, once the visitor has actually shared their e-mail address it will be participated in among numerous e-mail workflows Kettlebell Kings has actually developed to serve valuable e-mails about kettlebell exercises and strategies from specialists.

” We have distinct workflows depending upon how somebody has actually entered our system,” Jay discussed. All its workflows have to do with structure worth and trust with brand-new leads. Kettlebell Kings deliberately consists of item images in its e-mails however seldom attempts or sends out deals to make a sale. Rather, supplying high quality material is the primary objective.

Kettlebell Kings objective to remain top-of-mind by supplying worth to prospective consumers in every e-mail with the objective of ultimately transforming when a lead chooses it’s time to buy some brand-new devices.

Due to the work Jay and his group put in making sure Kettlebell Kings’ Instagram feed is constantly filled with fresh, interesting material the business continuously has batches of brand-new fans —– “about 1,000 brand-new fans weekly today,” Jay states —– to have a look at its Instagram Stories and participate in its e-mail funnels.

.Over to you.

This method has actually produced ‘‘ numerous thousands’ in earnings for Kettlebell Kings and there’s no factor you can’t likewise execute within your own social networks strategies.

How does your company usage Instagram Stories? Let me understand in the remarks listed below.

.The Instagram Marketing Strategy Series.A nine-part series on how to utilize Instagram for company.  ➡Up next:. How Bustle develops appealing Instagram Stories Driving traffic utilizing Instagram Stories advertisements How Nike handles Instagram engagement

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13 Things You Really Should Know About Money in 2019

Alliance/ Shutterstock.com Still holding on to that Econ 101 book from 1989? Entire chapters of it are as out-of-date as your cent loafers and popped collars from that exact same age. The world of cash is altering at such a fast rate that even suggestions and suggestions from simply a couple of years ago may be out of date. Continue reading for a fast guide on contemporary cash realities you require to understand now.

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Read more: moneytalksnews.com

Left Alive gets free DLC that puts World of Tanks adverts in the game for maximum immersion

Left Alive – a terrible-looking stealth game set in the Front Mission universe – just released, and it already has free DLC.

The World of Tanks Collaboration DLC pack lets you immerse yourself in the world of Left Alive by seeing adverts for another game by another developer plastered all over the map and characters.

The DLC offers the following benefits:

World of Tanks icons on the protagonists’ backpacks
World of Tanks advertisements on the billboards
In-game codex entries about the tanks in free-to-play tank game World of Tanks

You can get all of this for the sweet, sweet price of nothing. DLC doesn’t get better than this. In fact, 19 people have already rated the DLC five stars, so we at least know everyone in the Wargaming marketing department enjoyed it.

Download it now for your free adverts. Alternatively, punch yourself directly in the groin.

The post Left Alive gets free DLC that puts World of Tanks adverts in the game for maximum immersion appeared first on VG247.

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A Project Every Serious Photographer Should Complete

A Project Every Serious Photographer Should Complete

I thought I’d never understand this one photo series I saw over a decade ago; it was so popular but seemed so bland to me. What I realize now is the content of images aren’t the most interesting part and in fact, the project has a lesson all photographers could learn from.

[ Read More ]


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Best Business Website Designs – 5 Tips From Seriously Profitable Business Websites

Best website design article on Shops Near You

best website design

Wan na Be Like The Big Boys?

My son was always trying to hang out with bigger kids. Consequently, he developed a larger vocabulary, assertive personality, and now generally gets to rule the roost with his peers. We ‘d all love to have this “trickle down effect” for our businesses. Forbes and other magazines constantly ask, “What if we could learn from the successes of Amazon.com, eBay and Google?” Could your business be transformed by what they’ve learned?

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As titillating as that proposition is, it seems the business culture is more likely to conclude after investigation, “that’s cool, but they’re a tech company, we don’t have much in common.”

Behind the Curtain

If you get down to it, without the fancy Internet interface:

Amazon was a warehouse selling books. Not particularly extraordinary for the time.

eBay did auctions. That business model has been around for a few thousand years.

Search existed before Google. We just used directories, libraries, and our friends’ rolodexes. AdWords was called Yellow Pages.

Your Business, Reborn

Yes, the above is an over-simplification, but the common thread you would find between all these companies is that it wasn’t so much that they were doing something completely novel, but that they were building digital interfaces of value.

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There are countless articles on how to sell online and make some money. The tips I have for you are the fundamental steps of how the biggest players online went beyond that in creating their best business website designs to reach incredible profitability and growth.

Dell and Backwards Engineering

Dell is a manufacturer. they are a manufacturer who 1st gave customers the ability to “build their ideal computer” online, and then figured out how to support it with on-demand manufacturing, which turned out to be a very different creature than the other kind.

In your business, what would customers say is their fantasy wish for interacting with your company? Chances are, you probably already fantasize about it yourself.

Wouldn’t it be cool if our customers could design their order online?

What if we had a mobile app so our customers could get what they needed from us at the moment they needed it?

Tip 1: Businesses willing to think from the outside in, and “backwards engineer” their companies to deliver that experience online, create some of the best business website designs, which offer a unique, competitive advantage with efficiencies their competitors can’t keep up with.

That Programming Costs a Fortune

The problem for even million companies is that purchasing that technology and implementing it successfully is a path fraught with danger, ending in almost certain failure. iTunes is littered with mobile apps that appear to be half-backed when compared to their slick counterparts, yet often they cost a small fortune to make.

Companies with bright ideas for the web hire tech companies to translate their business knowledge into technology. The chances of that working in the real world, within your budget (particularly to deliver a profitable return in any reasonable time) is next to none. Trade magazines estimate of application projects are abandoned without any tangible value created.

I don’t know about you, flipping a coin doesn’t seem like the right way to bring your company into the future.

Tip Don’t implement your best business website design ideas for your company with the help of technology companies.

Conundrums Can be Fun

So the future for your industry is online, but you aren’t supposed to hire outside company? What are you supposed to do?

The big players online have teams of in-house engineers who are constantly “tweaking” their sites, making improvements, delivering requested features and functionality, and otherwise spinning business opportunities into digital gold. They create their best business website designs in-house.

Even if you think you might want to build your own little digital Santa’s Workshop, the truth is that it is difficult to create effective engineering team who is passionate about what they are doing.

Tip # 3: Be aware that unless you are a software company, creating a software engineering team in-house may be more trouble than it’s worth.

Y Combinator to the Rescue

Enter the world of micro-startups and software as a service. There are now countless thousands of small, highly dedicated engineering teams who have created online services to address very narrow, specific business needs.

Whether it’s making and managing online forms: wufoo.com

surveying your customers: surveymonkey.com

Or a mobile app for your business: appbreeder.com

These companies rely on perpetually making their digital toolboxes more powerful, more flexible, and easier to integrate into other tools.

Put together, they can create a surprisingly powerful digital representation of your business, and allow you to put together the building blocks of your own digital interface.

Tip # 4: Leverage the existing talent that has sprung up to meet the demand of companies seeking to create the best business website designs.

One Brick at A Time

When you first start visiting sites like TechCrunch or Mashable and discovering these little companies, it’s likely to set your brain afire with countless ideas.

The key is to start with mapping your existing interactions with your customers and employees, and looking for opportunities to use these tools to reduce workload for everyone.

You may not be able to put entire process online. Perhaps the tool covers one important part of the interaction, then your employees have to handle email or call the customer to take the next step.

This is ok. Take these steps. The is, the most powerful innovations of eBay, Google and Amazon were discovered long after they first launched: community ratings on sellers/buyers, selling AdWords in auction, the “people who bought this item also bought” feature respectively.

Just by interacting with your clients online, you may stumble upon a similar kind of innovation for your industry. Then watch out, because you’ll be in for one wild, profitable ride.

Tip # 5: Bend the existing technology to fit your business practices and encourage providers to create updates or add-ons that meet the needs of your best business website designs.

You need someone that can guide you to safety.

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Author Shares Her Low Writing Scores from 4th Grade to Prove Kids Are “More Than a Test”

Alexandra Penfold was in fourth grade when she wrote a self evaluation saying, “I love to write and I hope to become an author someday.” It was the same year that a standardized state test labeled her as “minimally proficient at writing,” after she scored only a 4 out of 8.

This weekend I sorted through some papers my mom saved from my childhood. The top one is my 4th grade self evaluation. The bottom, my 4th grade state test score. Random House published my 6th book last week. #MoreThanATest pic.twitter.com/kzHFId258x

— Alexandra Penfold (@AgentPenfold) July 16, 2018

For those of you who are not familiar with Alexandra Penfold, let me give you a quick breakdown: She has published six books with Random House Publishing and currently holds the #2 spot on The New York Times Best Seller List.

I knew there was a reason I never liked those standardized tests.

After she tweeted a picture of both her fourth grade dreams and her “remedial” test score, captioned with the hashtag #MoreThanATest, the internet has responded with overwhelming support. With over 11K interactions on her tweet, the hashtag is now trending with pictures of other students who are “more than just a test.”

Penfold tells Babble that she was fortunate enough to receive a lot of encouragement in childhood, however.

“I was lucky to have terrific teachers who looked beyond test scores and worked hard to engage all students,” she says. “I was also fortunate to have parents who always supported my dreams and helped me believe I could do anything I put my mind to.”

Nevertheless, her tweet is a breath of fresh air during a time when many students are hunkering down in preparation for the workload that is to come.

In fact, my own fifth-grade daughter started back to school just two weeks ago, and aside from learning math and spelling, they have already had several days of standardized testing.

“Feed your child a healthy, hearty breakfast and make sure that they get a good night’s sleep so that they are prepared to do their best work,” read a handout sent home by her school.

Not even reading to the bottom of the page, I threw it away.

“WHAT ARE YOU DOING!?” my daughter asked. “How will I know how to do my best!?”

“Your best will never be something that is sent home in a score,” I told her.

This is something that I actually know personally. When I was a junior in high school, like Penfold, I told my teacher that I wanted to be a writer. She took one look at my writing test scores, laughed, and told me not to worry about my future because “the world needs gas station attendants.”

The very next year, while still in high school, I published my first book and left a signed copy on her desk.

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So I’m all about Team Alexandra Penfold and #MoreThanATest. We need to stop freaking our kids out and reducing their worth down to whether they chose circle A or B. How can a test measure creativity? Perseverance? Or any of the other things likely to contribute to a bright future?

It can’t. So why are we making our kids feel like it does?

My daughter’s class is doing testing this week and she’s already cried once because she is so terrified of “failing.” Last year, she scored low on one test section, and homework became a nightmare because she didn’t want to work hard on the subject she had tested poorly in. Instead, she resigned herself to the idea that she was “stupid” because she believed a test had told her so.

I hate that for her. I hate that for all of our kids.

Penfold offers a beautiful alternative in this quote from her new children’s book, All Are Welcome Here: “In our classroom safe and sound, fears are gone and hope is found.”

I want that to be true. I don’t want my child to be scared of going to school because she is terrified to fail. I want our schools to stop pretending that they can measure who our kids are by the paper they wrote on. Shouldn’t the place that we send our kids to every day be a place that encourages their dreams to come true, rather than attempt to measure the likelihood that they won’t? Our kids are worth more than that.

Obviously Penfold agrees.

“For any kid who is struggling, I want to share the words of wisdom my mother shared with me: ‘Don’t let a test tell you who you are. Only you can define who you are and who you will be,’” she says.

Thank you Alexandra, for reminding all of us that potential can’t be measured. We are all more than a test.

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